Four Areas to Excel at When Building a Startup

  • February 26, 2015
  • Laurent Van Winckel

The formula is as follow: Idea x Product x Team x Execution. I've bullet pointed the most important aspects in order to keep it short — see it as a memory aid.  Idea Mission oriented: important for you and others Passion to solve something / something...

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You are not a lottery ticket

  • October 21, 2012
  • Laurent Van Winckel

This is a (personal) short summary that I wrote of Peter Thiel's CS183: Class 13: You are not a lottery ticket. Serves as a quick reminder of what was said in this class. Luck vs. Skill How people think of the future: 1. Determinate: One right path. Conviction. 2. I...

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Building awesome things

  • September 17, 2012
  • Laurent Van Winckel

Micah Baldwin has written a nice article on entrepreneurship that I'd like to share.  "Change the world, and the world will take good care of you – Steve Jobs" "True entrepreneurs look at money as a means to an end and care about legacy, not currency." &qu...

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The Customer Acquisition Cost

Earlier, I've said my next startup would be scalable, i.e. acquiring a customer should be fast and cost effective. Or let's just call it ... keeping the customer acquisition cost as low as possible. I'd like to explain it a bit more in detail what I think it means, since I've made th...

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A personal note on failure

  • April 15, 2012
  • Laurent Van Winckel

I feel like giving up on Spotia. I don't enjoy working on it anymore, and I've lost faith in the idea. The "website builder" market is so saturated and most businesses already have a website. Not to mention that customers are very demanding in terms of web design and what they want...

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